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Innovation, Marketing, Technology
03.16.20

CORONAVIRUS MEANS TELETHEALTH IS THE NEW NORM – EVEN FOR PHARMA SALES REPS

The impacts of Coronavirus disease 2010 (COVID-19) are just beginning to be felt, but the emergence of alternative ways to do business during this time will be a critical indicator of where we are headed in health

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Marketing, Strategy, Technology
03.11.20

CHANGE WILL DO YOU GOOD: THE EVOLUTION OF PHARMA MARKETING TECHNOLOGY

The pharmaceutical industry’s fundamental focus has remained the same in all the generations and iterations it has existed: to find medicines that improve and save lives. Just about all of the other trappings of t

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